Strategy shadow campaign

Roadmap

Run candidate strategies on live traffic without affecting decisions.

Status

On the roadmap

This capability is designed and planned as part of the headless routing readiness work. The shipped strategies above are available today; this one is on the way.

How it works

Runs candidate strategies against live traffic without changing authoritative decisions, capturing per-routable divergence — recipient mismatch, score and slate-order variance, errors, timeouts — against guardrails, feeding promotion gates and optimization.